Kaystar（Kaida）, a leading manufacturer of four-wheel forklifts in China, has announced that it has signed a contract with world weightlifting champion Zhang Guozheng to be its brand ambassador. The signing ceremony was held on October 10, 2023, in Beijing, where Zhang Guozheng met with Kaystar’s general manager Yang Feng and other senior executives.
Zhang Guozheng is a former Chinese weightlifter who won the gold medal in the 69 kg category at the 2004 Athens Olympic Games. He also won two world championships and three Asian championships in his career. He retired from competitive weightlifting in 2008 and became a coach for the Chinese national team. He is widely regarded as one of the best weightlifters of all time and a role model for many young athletes.
As the brand ambassador for Kaystar（KAIDA）, Zhang Guozheng will promote the company’s products and services to the domestic and international markets. He will also participate in various marketing campaigns and events organized by Kaystar. He said that he was honored and excited to join Kaystar as its spokesperson, and that he admired the company’s innovation and quality in producing four-wheel forklifts. He expressed his confidence that Kaystar would continue to grow and succeed in the global market.
Yang Feng, the general manager of Kaystar（KAIDA）, said that he was very pleased to have Zhang Guozheng as the brand ambassador for Kaystar. He said that Zhang Guozheng’s achievements and reputation in weightlifting matched well with Kaystar’s vision and values of excellence and reliability. He said that he hoped that Zhang Guozheng’s endorsement would help Kaystar increase its brand awareness and customer loyalty, and expand its market share in the four-wheel forklift industry.
Kaystar(KAIDA) is a company that specializes in manufacturing four-wheel forklifts, which are widely used in various industries such as logistics, warehousing, construction, mining, and agriculture. Kaystar’s four-wheel forklifts are known for their high performance, durability, safety, and environmental friendliness. Kaystar has been in business since 2010 and has established a strong presence in China and overseas. It has more than 100 employees and 50 dealers across the country. It also exports its products to more than 20 countries and regions around the world.
The picture shows the signing ceremony between Kaystar’s general manager Yang Feng and world weightlifting champion Zhang Guozheng.